PRODUCT MANAGEMENT TRAINING FOR B2B
The Strategic Value of Your Product Portfolio is Greater Than The Sum of Its Parts!
Stop Looking for Customer Problems!
The Risk of Delivering Low-Value Products is High
Ultimately, your products have to solve customer problems. But creating a product management discipline that’s centered on finding and solving customer problems is risky. You can create products and features that solve legitimate customer problems but offer no strategic value. Click below to learn what makes Proficientz product management training uniquely valuable for B2B.
Continuous Learning & Development
Groom, Develop and Retain Your Best People
You have new product managers, experienced product managers and those who are on a career path to become product managers. Regardless of the situation, Proficientz can get them started, advance their careers and certify their skills.
Our continuous learning and development program combines hands-on instructor-led training, online training and certification neatly integrated into a common framework of best practices developed specifically for B2B product management, product marketing and sales enablement. Beginner, and advanced skills help you groom, develop and retain your best people.
Product Management Training in the Classroom
You Won’t Have to “Figure It Out” After the Training!
The easiest way to learn something is to do it! That’s why we bring your real world into the classroom. Every product management, product marketing and sales enablement training course is facilitated as a series of hands-on exercises that mirror your real-world implementation of the Proficientz Framework so you’ll know exactly what to do and how to do it after the training.
Try Before You Buy!
Take Proficientz training for a test drive before your bring us onsite to train your team. Pay for a 3-month subscription to Product Management University On-Demand and we’ll credit the payment back to your onsite training fees.
Product Management Training Online
Develop New Skills, Grow Your Career!
Whether you’re looking to develop skills for your own personal career advancement or continue learning product management, product marketing and sales enablement skills after a Proficientz onsite class, Product Management University On-Demand makes it easy to do anytime, anywhere.
The Framework Behind the Training
A Portfolio Approach to Delivering Strategic Value
Get rid of the product silos, unite all product managers behind a single view of the customer and then determine how you’re going to help them meet their business goals with a collective set of high-value capabilities across your portfolio. It’s all about customer outcomes. Make customers measurably better at their business. Grow profitably doing it!
Product Manager Certification
It’s Like Getting Your MBA
When you get certified on the Proficientz Framework, you’re making a statement that says you’re driven enough to push yourself outside the comfort zone of traditional product management and learn advanced B2B product portfolio management, marketing and sales enablement skills that deliver better results and help you climb the career ladder faster.
Product Management Best Practices Blog
Get Our Product Management Best Practices Book for B2B
Your target customers value business solutions more than products because solutions address needs that have greater strategic value to their organization.
Our product management best practices book, Managing Products to Deliver Solutions, serves up 25 outside-the-box techniques for a more strategic approach to product management, product marketing and sales enablement. The result is higher-value solutions that make customers quantifiably better at their business, and faster growth for your organization. It’s an easy read with actionable “how-to” tips.