When Your CEO is Really the Product Manager
What do you do as a product manager when your CEO is really the product manager? […]
B2B Product Manager Magazine January 2019
The B2B Product Manager Magazine January 2019 is now available. This month we zero in on an aspect of "team" that often gets overlooked in product management. A few tweaks benefit everyone, including your customers. We also throw in guidelines for telling a better value story and two strategy options for mature products. I hope your [...]
B2B Product Manager Magazine December 2018
The B2B Product Manager Magazine December 2018 is now available. We close out the year with a familiar theme: create solutions that make customers measurably better at their business and then deliver, market and sell them in a manner that drives consistent and profitable growth for your organization . If that theme resonates, a portfolio [...]
How to Get More Product Management From Your Product Managers
If you’ve ever wondered why some athletes are great with one team but not so great with another, the difference is usually in their supporting cast. The same philosophy applies to the product management function. Here are three steps to help you get more product management from your product managers. [...]
B2B Product Manager Magazine November 2018
The B2B Product Manager Magazine November 2018 is now available. Over the past 17 years we've had the privilege of working with many successful organizations. The top 1% all have one thing in common. Their top priority is measurable customer success. It drives everything they do. Consistent growth and profitability are the result. This month [...]
Product Management Responsibilities: Eventually, It’s About Products
Product management responsibilities look completely different if you view them through the lens of the customer. For solution providers though, products are the basis for all things revenue and that can cloud the true objective of a product management function and how it operates. […]
Pursuing a Product Management Career: The #1 Skill
There are many skills that are important for success in a product management career, but there’s one that stands head and shoulders above all the rest. Apply a little deductive reasoning to get there. The Playbook: […]
Product Management Culture: Can You Measure It?
I’m considering jobs at several companies. How do I determine the importance of product management in a company’s culture? […]
Avoiding Reactive Product Decisions | Creating Your Product Vision | Three Ways to Sell More Existing Products
The B2B Product Manager Magazine September 2018 is now available. A product vision is just as valuable to product, marketing and sales teams as it is to customers because it keeps the focus on customer value. This month we serve up a simple recipe for creating a product vision that resonates with everyone. We also [...]
Portfolio Product Manager Responsibilities
To what extent should a product manager be concerned about the portfolio? Is there a portfolio product manager role? […]