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Product Development & Delivery

Home » Product Development & Delivery
  • creating your product vision
    Creating Your Product Vision: Two Parts Customer, One Part Product
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    Creating Your Product Vision: Two Parts Customer, One Part Product

    Blog

Creating Your Product Vision: Two Parts Customer, One Part Product

Creating your product vision can be difficult when you focus too much on the product. Legendary Harvard Business School marketing professor Theodore Levitt famously said, “People don’t want to buy a quarter-inch drill. They want a quarter-inch hole!” Apply that same philosophy to B2B products and your product vision will [...]

John Mansour2018-09-19T12:20:16+00:00September 18th, 2018|Categories: Blog|Tags: Market & Customer Insights, Positioning & Sales Enablement, Product Development & Delivery, Strategy & Product Planning|0 Comments
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  • agile software development methodology
    Agile Software Development: We’ve Come Full Circle
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    Agile Software Development: We’ve Come Full Circle

    Blog

Agile Software Development: We’ve Come Full Circle

Remember when the internet was going to eliminate the middle man? How’d that turn out? When Agile software development took the software world by storm, it was like many other paradigm shifts before it. Agile promised to be the next panacea for whatever ailed software companies. And just like the internet, we didn’t know what [...]

admin2018-08-17T12:19:28+00:00August 16th, 2018|Categories: Blog|Tags: Product Development & Delivery|0 Comments
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  • product launch playbook
    Product Launch: Reducing the Product Manager’s Workload
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    Product Launch: Reducing the Product Manager’s Workload

    Product Management Playbook

Product Launch: Reducing the Product Manager’s Workload

When do most Product Managers start thinking about the product launch? Many wait until the development process is nearing the end before bringing other departments into the fold. Sure, you copy them on project updates and milestone progress (which they probably never read). But you’re too busy writing requirements, tracking development progress, reviewing designs and [...]

admin2018-06-13T12:00:31+00:00June 13th, 2018|Categories: Product Management Playbook|Tags: Product Development & Delivery|0 Comments
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  • Product Manager Magazine
    The Ultimate Product Vision, Feature ROI, Product vs. Sprint Backlog, and The Problem is the Problem
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    The Ultimate Product Vision, Feature ROI, Product vs. Sprint Backlog, and The Problem is the Problem

    Blog

The Ultimate Product Vision, Feature ROI, Product vs. Sprint Backlog, and The Problem is the Problem

The B2B Product Manager Magazine May 2018 is now available. The mantra of every product, marketing and sales professional starts and ends with finding and solving customer problems. But identifying the problems that are most critical to your target customers is like finding a needle in a haystack. Our feature [...]

John Mansour2018-07-27T11:40:13+00:00June 6th, 2018|Categories: Blog|Tags: Market & Customer Insights, Product Development & Delivery, Strategy & Product Planning|0 Comments
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  • customer success stories
    Writing Customer Success Stories Before You Build the Solution
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    Writing Customer Success Stories Before You Build the Solution

    Blog

Writing Customer Success Stories Before You Build the Solution

The greatest athletes in every sport have one thing in common – the innate ability to see plays before they happen. If you’re a product manager, imagine how great it would be to envision the ultimate customer success stories before you build the product. If you aspire to be the Michael Jordan, Serena Williams or [...]

John Mansour2018-05-25T13:54:24+00:00May 21st, 2018|Categories: Blog|Tags: Product Development & Delivery, Strategy & Product Planning|0 Comments
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  • product management FAQs Proficientz
    Product Backlog vs. Sprint Backlog
    Gallery

    Product Backlog vs. Sprint Backlog

    In The Trenches

Product Backlog vs. Sprint Backlog

What’s the difference between a product backlog and a sprint backlog? […]

John Mansour2018-05-15T20:31:38+00:00May 15th, 2018|Categories: In The Trenches|Tags: Product Development & Delivery|0 Comments
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  • product management FAQs Proficientz
    Market-Driven Products vs. Market-Driven Product Companies
    Gallery

    Market-Driven Products vs. Market-Driven Product Companies

    In The Trenches

Market-Driven Products vs. Market-Driven Product Companies

If you have market driven products then don’t you have a market driven company? […]

John Mansour2018-03-13T02:11:50+00:00March 13th, 2018|Categories: In The Trenches|Tags: Market & Customer Insights, Positioning & Sales Enablement, Product Development & Delivery, Strategy & Product Planning|0 Comments
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  • product management FAQs Proficientz
    Product Usability & Its Impact on Revenue
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    Product Usability & Its Impact on Revenue

    In The Trenches

Product Usability & Its Impact on Revenue

How can product usability drive more revenue? […]

admin2017-10-24T21:21:04+00:00October 22nd, 2017|Categories: In The Trenches|Tags: Product Development & Delivery|0 Comments
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  • product management FAQs Proficientz
    Building Stronger Relationships Between Product Management and Engineering
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    Building Stronger Relationships Between Product Management and Engineering

    In The Trenches

Building Stronger Relationships Between Product Management and Engineering

What are some things we can do to build stronger product management and engineering relationships? […]

John Mansour2017-06-28T20:21:02+00:00June 21st, 2017|Categories: In The Trenches|Tags: Product Development & Delivery|0 Comments
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  • dominate your market
    Win the “Customer Value” Relay Race and Dominate Your Market
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    Win the “Customer Value” Relay Race and Dominate Your Market

    Blog

Win the “Customer Value” Relay Race and Dominate Your Market

If you’re going to dominate your market, you have to make the customer organization measurably better at their business, from the top down. Products and services are the means to the end, but every customer-facing function in your organization plays a role in delivering customer value. It’s like relay race. Everyone understands their role, knows [...]

John Mansour2017-06-28T20:21:03+00:00June 21st, 2017|Categories: Blog|Tags: Market & Customer Insights, Positioning & Sales Enablement, Product Development & Delivery, Roles & Responsibilities, Strategy & Product Planning|0 Comments
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Resources

  • The B2B Product Manager Magazine
  • High Octane Product Management Blog
  • The Product Management Playbook
  • In The Trenches FAQs

Topics

  • Market & Customer Insights
  • Positioning & Sales Enablement
  • Product Development & Delivery
  • Roles & Responsibilities
  • Strategy & Product Planning

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