On-the-Job Product Management Training

It’s Like Having a Golf Instructor Coach You Through Every Round!

Situational Product Management Training is a new learning model from Proficientz that eliminates the gap between classroom learning and real-world practice by combining hands-on classroom training with situational on-the-job training. That means your product management, product marketing and sales teams can put new skills into practice as they learn them.

Your teams will simultaneously learn and implement best practices in small increments to ensure they fully develop their skills in each area. Over time, your organization will develop a strong core competence in product management, product marketing and sales enablement that ultimately becomes a competitive advantage.

In other words, you don’t have to figure it out on your own! It’s like having a golf instructor that teaches you how to hit the ball in every situation on the golf course instead of a golf instructor that just teaches swing techniques on the practice range.

Meet Short-Term Revenue Goals and Accelerate Long-Term Growth!

You’ll receive an allotment of training days each year (see plans below) to ensure that your product, marketing and sales teams are using the same techniques to uncover customer needs from the top down so they can deliver, market and sell solutions with greater strategic value.

Situational Product Management Training – How It Works

Your Situational Learning & Development subscription kicks off with an overview of the Proficientz Framework to ensure everyone has a big-picture understanding of product management, product marketing and sales enablement activities and their interdependencies.
Identify a current priority such as creating roadmaps, presenting product plans, rolling out sales tools, etc.
Your team will participate in a short but focused training session on that specific activity. We’ll tailor the session to your circumstances, for example, preparing roadmaps to present at an upcoming user conference.
Immediately following the training, we’ll work together to create any required content, prepare your artifacts and develop the internal rollout and communications. We’ll make sure you’re prepared on all fronts to knock it out of the park.
Identify your next priority or initiative and we’ll do it all over again!


  • Superior ROI On Your Training Investment
    By eliminating the gap between the classroom and real-world practice, the skills of your team will improve immediately. As your organization changes and and the makeup of your teams change, the situational learning model gives you the flexibility for ongoing training to ensure the skills of your team stay aligned — without any additional training fees.
  • A Customer Value Culture Beyond Product Management
    We’ll train marketing, sales, account management, product development, client services and all other customer-facing functions. The ultimate goal is a customer value culture across the board.
  • Results at a Fraction of the Cost
    The iterative learning and implementation model all but guarantees results, and the cost per student day is a fraction of traditional training.
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Join The Situational Learning Program Today!

Choose Your Plan

  • 8 Learning Days Per Year Minimum
    • Up to 12 participants per session — $6,000/day
      • ($500/student day compared to $750/student day for a one-time workshop)
    • Up to 24 participants per session — $9,6000/day
      • ($400/student day compared to $750/student day for a one-time workshop)
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