Free Product Management Resources!
How-To Tips for Building, Marketing & Selling Greater Strategic Value
Immerse yourself in our vast archives of free product management resources including how-to articles, best-practice tips, videos, FAQs and more. These resources are designed to help you create a high-functioning product management, product marketing and sales enablement discipline that generates more short-term revenue from existing solutions and accelerates longer-term growth from innovative new solutions.
Blog: High-Octane Product Management
The #1 Reason the Sales Process Stalls After a Demo
Why does the sales process often stall after the demo? […]
Product Manager Job Rotation With Customer Success – A Win-Win-Win!
Is there any good reason not to have a regular cadence of product manager job rotation with customer success managers? I can't think of [...]
B2B Product Manager August 2021
B2B Product Manager August 2021 Issue If you’ve been through an acquisition, you understand the challenges of merging product teams let alone cultures and [...]
Product Management Best Practices Book
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In the Trenches FAQs
Is It Time For a Product Management Makeover?
What are some key indicators that it’s time for a product management makeover? […]
3 Chip Shots to Improve Sales Effectiveness
What are some of the easiest ways to improve sales effectiveness? […]
Product Management Playbook
The Leap From Product Marketing to Solutions Marketing in 3 Steps
In a consumer product world, solutions marketing is exemplified by the endless variations of pain relievers. Before Tylenol, Advil, Motrin or Excedrin, the world [...]
The 3 Rs That Define a Successful Product Launch
There are a million articles on the tactics of a successful product launch. That’s not where we’re going in this post. We’re going straight [...]