The Most Useful Product Management Resources On the Planet!
The B2B Product Manager Magazine
Blog: High-Octane Product Management
Sales Discovery: Uncovering THE BIG WHY (Video)
Sales discovery can be tricky. Even when your solution solves every buyer problem, a win is still more elusive [...]
B2B Product Manager Magazine January 2019
The B2B Product Manager Magazine January 2019 is now available. This month we zero in on an aspect of "team" that often gets overlooked [...]
Building a Stronger Product Management Organization: A Different Take on “Team” (Video)
As the product management organization goes, so goes the rest of the company. Here's a different take on the team aspect of product [...]
Product Management Best Practices Book
Our new product management book, Managing Products to Deliver Solutions, serves up 25 best practices for a more strategic approach to product management, product marketing and sales enablement that results in higher-value solutions for customers and faster growth for your organization.
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In the Trenches FAQs
When Your CEO is Really the Product Manager
What do you do as a product manager when your CEO is really the product manager? […]
How Valuable Are Product Feature Comparisons?
How valuable are product feature comparisons? […]
Product Management Playbook
Sales Presentation Techniques That Improve Discovery
There are many cases where salespeople are forced into giving presentations before adequate discovery has been completed. Here are a few sales presentation techniques [...]
Powerful Product Positioning: Follow These Three Guidelines
Powerful product positioning usually boils down to the best story, which is not always the best product. Adhere to these three guidelines and marketing [...]