In the enterprise B2B space, it’s hard to imagine a world where discovery calls and sales demos aren’t done via web meeting.
If you’re in a pre-sales role, picture this…3-4 cities a week, all the hotels, planes, trains and automobiles you can take, one demo a day, and late night prep. Grueling, although you will have top-tier status with your travel partners!
John Mansour2022-05-04T10:17:52-04:00May 4th, 2022|Comments Off on Web-Based Demos Are Grounding Product Management & Product Marketing on This One Thing
Customer innovation comes in many forms, and you can always count on customers for great ideas to improve your products.
The best possible situation though, is when customers come up with a new way to use your product that you never thought of, and it doesn’t require you to do anything other than expand your positioning.