The most practical product management definition is understanding that strategic and tactical are more about the customer than the product manager. There’s a common misconception that strategic and tactical refer to a product manager’s job responsibilities. The real-world implementation reveals that strategic and tactical are more about the customer than the product manager. The Playbook:
Look at the business of your target customers through a strategic and a tactical lens. It will help you understand the strategies they have in place at the executive levels and the tactical activities at the user level that have the biggest impact on those strategies. Connect the two and you’ll deliver, market and sell higher value solutions with less effort.
- Strategic & Tactical – Make it About Your Customers; Not Product Management!
- Strategic vs. Tactical Product Management – A Bad Idea
- Strategic Product Management – Job Responsibilities or End Results?
Proficientz offers the most practical B2B product management training courses in the industry.