Deliver, Market & Sell Solutions With Strategic Customer Value


Home » Newsroom

Proficientz to Host Strategic Portfolio Roadmapping Workshop in Atlanta September 5th, 2019

Learn How to Groom Value-Based Product Backlogs From a Single Strategic Roadmap Atlanta, GA - Proficientz announced today that it will host a Strategic Portfolio Roadmapping Workshop in Atlanta on September 5th, 2019. The objective of the workshop is to help B2B companies deliver solutions with greater strategic value by aligning priorities across all products to a [...]

2019-08-05T17:24:43-04:00August 7th, 2019|Categories: Newsroom|0 Comments

Online Product Management Courses & Certification Now Available From Proficientz

Learn B2B Skills Anytime, Anywhere With Product Management University On-Demand Greenville, SC– November 7, 2018– Proficientz announced today the availability of Product Management University On-Demand, an online training and certification program that offers the convenience of learning B2B product management, product marketing and sales enablement skills anywhere, anytime. Six-month subscriptions start at $1495 per [...]

2019-06-03T14:15:29-04:00November 8th, 2018|Categories: Newsroom|0 Comments

Proficientz Announces 2018 Product Management University Training Curriculum

More Personalization Further Reduces the Gap Between Classroom and Real-World GREENVILLE, SC – April 12, 2018 — Proficientz announced today its 2018 Product Management University training curriculum, a series of training courses that teach best practices in product management, product marketing and sales enablement for B2B and B2B2C organizations. The new modular course structure offers [...]

2019-06-03T14:15:36-04:00April 12th, 2018|Categories: Newsroom|0 Comments

New Book From Proficientz Turns Traditional Product Management Upside Down

Atlanta Firm Publishes 25 Best Practices for B2B Product Management, Challenges User-Centric Product Focus ATLANTA, GA – May 6, 2015 — It’s not that John Mansour doesn’t think building products for users is important. He’s just seen too many business-to-business (B2B) organizations practicing consumer product management — where the focus of uncovering and meeting needs rarely [...]

2019-06-03T14:16:16-04:00May 4th, 2015|Categories: Newsroom|0 Comments

Proficientz Announces Fifth Generation Framework For B2B Product Management & Marketing

Greater Focus on Target-Customer Goals Simplifies Processes and Improves Value of Solutions Atlanta, GA – June 11, 2014 – When the goals of your target customers are the focal point, everything is easier.  Proficientz, Inc., a product management & marketing training firm, today announced the release of its fifth generation framework for B2B product management.  [...]

2019-07-30T12:51:28-04:00June 11th, 2014|Categories: Newsroom|0 Comments

Proficientz Publishes New White Paper on B2B Product Management

The Mission of B2B Product Management – Your Organization’s Success is Riding On It! Atlanta, GA – November 4, 2013 – Proficientz, Inc., a product management training firm for B2B organizations, announced a new white paper today, The Mission of B2B Product Management – Your Organization’s Success is Riding On It! The white paper offers [...]

2019-06-03T14:16:39-04:00October 31st, 2013|Categories: Newsroom|0 Comments

Proficientz Announces Free Product Portfolio Management & Marketing Certification For B2B

Certifies Skills Unique to Managing and Marketing a Portfolio of B2B Products and Services Atlanta, GA – June 20, 2013 – Proficientz, Inc.,a product portfolio management training firm for B2B organizations, announced today that its certification is now available at no cost. The Portfolio Management & Marketing Certification is the only certification that validates skills [...]

2019-06-03T14:16:43-04:00June 20th, 2013|Categories: Newsroom|0 Comments

ZIGZAG Marketing Changes Its Name to Proficientz

Re-branding Underscores Exclusive Focus on Product Portfolio Management Atlanta, GA – April 5, 2011 – ZIGZAG Marketing, Inc., a product management training and consulting firm, announced today that it has changed its name to Proficientz as part of a re-branding initiative that underscores a shift in direction to focus exclusively on product portfolio management and [...]

2019-06-03T14:17:27-04:00April 5th, 2011|Categories: Newsroom|0 Comments