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Positioning Technical Features to Sound Simple

Our product is very unique technically, but we’re having trouble positioning technical features in non-technical terms. No one understands our unique value. Any suggestions? […]

2019-06-03T14:15:27-04:00December 6th, 2018|Categories: In The Trenches|Tags: |Comments Off on Positioning Technical Features to Sound Simple

Product Management Priorities When Top Line Growth Hits a Wall

What should product management’s priorities be when your company’s growth hits the wall? […]

2019-06-03T14:15:31-04:00August 20th, 2018|Categories: In The Trenches|Tags: , |Comments Off on Product Management Priorities When Top Line Growth Hits a Wall

Market-Driven Products vs. Market-Driven Product Companies

If you have market driven products then don’t you have a market driven company? […]

2019-06-03T14:15:37-04:00March 13th, 2018|Categories: In The Trenches|Tags: , , , |Comments Off on Market-Driven Products vs. Market-Driven Product Companies

What Defines Successful Product Management?

There are a lot of opinions on the definition of successful product management. Is there one simple way to characterize the role of product management and what it takes to be successful? […]

2019-06-03T14:15:39-04:00January 29th, 2018|Categories: In The Trenches|Tags: |Comments Off on What Defines Successful Product Management?