The B2B Product Manager Magazine January 2018 is now available.

We’re kicking off 2018 with a discussion on product success metrics and a viewpoint that there’s only one critical metric that’s important over the long term. If you routinely hit that one, all the others will take care of themselves.

We also look at the benefit of using customer value themes to drive your sales demos and how they can improve win rates. And lastly, the definition of successful product management

Enjoy our January issue.

In This Issue:

Blog: High-Octane Product Management

  • Measuring Product Success. There’s Only One Thing That Matters!
  • Using Product Demo Themes to Improve Your Sales Win Rate

In the Trenches FAQs: For Inquiring Product Management Minds

  • What Defines Successful Product Management?

Enjoy our January issue.