Eliminate “Shiny New Object” Syndrome and Deliver Solutions With Greater Strategic Value

Learn Basic Product Management & Marketing Skills

Get Off To a Fast Start Without Reinventing the Wheel

Ideal if...

You’re just getting started and/or most of your product managers are technical.

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Learn Portfolio Management & Marketing Skills

Meet Aggressive Growth Goals Without Competing Priorities

Ideal if...

Your portfolio has grown and all the competing priorities have brought progress to a screeching halt!

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Learn Agile Product Management & Marketing Skills

Lead Agile Teams Strategically With Stronger Market Focus

Ideal if...

Market-facing product management has been compromised for Agile.
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Learn Positioning & Sales Enablement Skills

Grow Short-Term Revenue by Telling a Better Story

Ideal if...

You’re explaining technical features instead of marketing and selling business value.
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Product Management Training – Grade School or Grad School?

If you’re a B2B organization with more than one product or service, here’s some great news! You can skip the grade school version of product management training — building tactical products for users — and jump straight to the grad school version where you’ll learn how to accelerate growth by delivering business solutions that have strategic value for the executive buyer.

Here’s the best part: when you go directly to product management grad school, you eliminate your biggest headache — competing product silos, shiny new object syndrome, and constantly changing priorities that bring your momentum to a screeching halt.


Solve Customer Problems That Have Greater Strategic Impact!

product management best practices book

Your customers value integrated solutions more than products because solutions address problems that have a greater strategic impact to their organization.

Our new product management book, Managing Products to Deliver Solutions, serves up 25 best practices for a more strategic approach to product management, product marketing and sales enablement that results in higher-value solutions.

Download a Free Chapter


Become a Proficientz Insider and get thought-leading articles and best practices delivered directly to your inbox so you can adopt a more strategic approach to product management, product marketing and sales enablement.

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